Insights

Harness Data. Discover Insights. Create Change.

Our insights are designed to power real change and meaningful community engagement. We equip partners with actionable information through comprehensive demographic, geographic, and behavioral studies, so they can better understand, connect with, and mobilize their communities.

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Hunger in Plain Sight

Food insecurity across America
Hunger in Plain Sight

State of Us

Community Insights, Reports, and Findings

Browse our publications and reports.

Americans’ Diverse Media Diet and Implications for Civic Life. Report. May 2026
Gen Z report cover.
Gen Z's National Outlook — Cynicism, Fluidity, and Civic Energy. Report. May 2025
Gender Differences in Civic Engagement and Political Perspectives Among Gen Z. Report. October 2024
Political Momentum in Gen Z: A Path to Greater Impact in 2024. Report. September 2024
Resilient Engagement: Emotions, Empathy, and Civic Participation in Gen Z. Report. July 2024
Understanding Gen Z: Barriers to Civic Engagement. Report. May 2024
Toward Transformation in Education: Behavioral Media Research to Build a Foundation for Narrative Impact. Report. May 2024
Understanding the Gen Z Vote. Post-Election Research Project. Report. January 2023
Back to School: Checking in with Gen Z. How High Schoolers Are Feeling as the School Year Begins and the Midterm Elections Ramp Up. Report. September 2022
Looking Forward with Gen Z. Report. June 2022